Looking for customizable popup templates that work with any website builder or CMS? Claspo offers a growing library of responsive, mobile-friendly popup designs that integrate seamlessly with platforms like WordPress, Shopify, Wix, and more. Whether you’re building landing pages, product catalogs, or blogs, you can easily embed a popup in minutes using our drag-and-drop editor — no coding required. These free popup templates are built to enhance user experience, reduce bounce rates, and convert visitors into subscribers or customers.
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Website popups are dynamic overlays strategically displayed to capture visitor attention. They are essential for increasing lead generation, driving sales, and enhancing user experience by delivering targeted messages at precisely the right moment.
Benefits of using website popups include:
Claspo’s website pop-up templates support numerous essential business goals:
Claspo’s pop-up design templates are your shortcut to high-converting, professional on-site messages — no design or coding experience needed. These pre-built templates are crafted for busy marketers and business owners who want to drive engagement, grow email lists, promote offers, or reduce cart abandonment with zero hassle.
Each popup window design template comes ready to go, so you can skip the tedious building-from-scratch part. Just pick a design, customize it to fit your brand, and embed it on your website with a simple copy-paste of the installation code.
The best part? You’re in full control. Whether it’s tweaking the background, adding your text, changing the CTA button, uploading product images, or syncing it with your email marketing tool — Claspo’s visual popup maker makes customization effortless.
From seasonal promotions to exit-intent offers and welcome messages, our popup ad template library has an option for every goal and campaign. Explore them all and start converting visitors into customers — fast.
Claspo specializes in user-friendly, performance-driven website pop-up templates. Designed to maximize engagement, Claspo’s pop-up templates are easily customizable, mobile-optimized, and packed with analytics to measure performance effectively. No coding experience is necessary — simply select, customize, and publish.
Here’s what sets Claspo apart when it comes to creating high-performing website popups:
You don’t need to touch a line of code. Use our drag-and-drop editor to adjust copy, colors, layout, and triggers. Create branded, high-converting popups in just a few clicks.
Whether you need a welcome popup template, timed offer, or scroll-based announcement, you can customize every element to fit your brand voice and campaign goals. This includes creating a popup form in WordPress that captures the right information from your visitors, whether it's an email address, feedback, or product inquiries. With fully customizable options, you can ensure your pop-up aligns with your website's aesthetic and marketing strategy.
Your audience isn’t just on desktop. Every pop-up window template is designed to look and work flawlessly on smartphones and tablets. You can even create a mobile popup for mobile-specific campaigns and control how it appears based on device.
Claspo isn’t just about looking good — it’s about helping people take action. From growing your email list to pushing visitors to finish their purchase, our tools are designed to drive real results. Here’s how:
With Claspo, you're not just launching popups — you're setting up smarter ways to engage people at the right time and turn them into subscribers or buyers.
The best website popup doesn’t just look great — it shows up when it makes sense. That’s where Claspo’s trigger settings shine. Whether you want to promote your special offers during flash sales, nudge hesitant shoppers, or simply capture leads on a busy product page, Claspo helps you tailor your approach. Here’s how you can trigger popups in a way that feels helpful, not pushy:
Claspo also keeps it seamless: no overlapping widgets and no popups firing off all at once. Features like Overlap Protection and Silence Intervals ensure a smooth experience — not a cluttered one.
Claspo’s targeting tools make your popups smarter — so they feel timely, relevant, and helpful instead of random.
Visitor type & device
Show different messages to new vs. returning visitors. First-timers might see a welcome offer or lead magnet, while returning shoppers can get loyalty perks or new arrivals. You can also tailor popups by device: show mobile-exclusive promos on phones, and use larger desktop layouts where it makes sense.
Page & URL targeting
Target popups by specific URLs or categories — great for promoting relevant products or offers without annoying everyone else. Show a discount only on cart pages, or recommend bestsellers on category pages.
UTM-based targeting
If someone lands on your site, say, from an Instagram ad, show a popup that reinforces the message or offer they saw. This way, your popup feels like a natural next step.
Behavior-based targeting
Use the Data Layer, Local Storage, or cookies to trigger popups based on real user behavior. For example:
Geo-targeted offers
localize your message. A pizza shop in Berlin? Only show your weekend deal to users in that city.
By the way, if your website serves a multilingual audience, Claspo’s AI-powered translation makes the ready-to-use popup templates even smarter. Just build a widget in your default language, add other options, and Claspo handles the rest. The system detects a user’s browser or site language and automatically displays the translated version of the popup. It’s a seamless way to boost conversions while showing visitors that your brand sees and speaks to them. It’s perfect for international brands, regional offers, and multilingual email list building.
Sometimes it’s the smallest changes that make the biggest difference. That’s why Claspo includes A/B testing tools built into the platform — so you can learn what works without guessing. Here’s what you can test:
Once you’ve run a test, Claspo shows you what performed best based on: views, target actions (like clicks or form submissions), conversions. It’s a straightforward way to improve your website popups over time — and capture leads more effectively, whether you’re running flash sales, promoting seasonal items, or trying to collect email addresses from new shoppers. With our testing tools, you don’t just use one of the popup templates — you modify it, optimize it, and make it work harder for your business.
Claspo offers a variety of the best popup templates designed to engage your visitors and meet specific business goals. One of the most effective tools for lead generation is a well-designed pop-up form, which can help you capture visitor details, grow your email list, or collect valuable feedback. By strategically placing these forms on your site, you can increase engagement and turn casual visitors into loyal customers. Here are some of the most effective popup styles and their ideal use cases:
1. Exit-intent popup
A lead capture popup that catches the attention of visitors who are about to leave your website. With an exit-intent popup, you can display a special offer, reminder, or call-to-action right before they exit, potentially saving a conversion that would otherwise be lost.
2. Email subscription popup
Encourage users to sign up for your newsletter or email list with a visually appealing popup that offers a discount or exclusive content in exchange for their email. It’s perfect for building your email list and nurturing future customer relationships. Need inspiration? Check out our email pop-up examples to see what actually works in real campaigns.
3. Welcome popup
Greet new visitors with a warm welcome popup that introduces them to your website, offers a special discount, or guides them toward key pages. A great way to create a positive first impression and drive engagement right from the start.
4. Survey/feedback popup
Engage visitors by asking for feedback through a short, non-intrusive survey. This can help you gain insights into your audience’s preferences and improve user and shopping experience on your website.
5. Limited-time offer popup
Create a sense of urgency by offering a limited-time discount or deal. The popup can display a countdown timer or alert users about an exclusive offer that's about to expire.
6. Abandoned cart popup
Re-engage users who have added items to their cart but left the site without completing the purchase. Display a reminder popup that highlights the abandoned items and offers a special discount or free shipping.
7. Social proof popup
Increase trust and credibility with a social proof popup that showcases recent reviews, user testimonials, or recent purchases. Displaying positive feedback or real-time activity can influence visitors' decisions and drive conversions.
8. Cross-sell / upsell popup
Increase revenue by suggesting complementary or higher-priced items to customers after they have made a purchase or are about to check out. These popups can highlight related products that may interest the user.
9. Countdown timer popups
Boost urgency and encourage immediate action with timed offers or limited-time promotions. Highly effective for special sales, events, or product launches.
10. Loyalty program popup
Promote your loyalty program and encourage signups by showcasing the benefits of joining your rewards program. This type of popup can highlight discounts, points systems, and exclusive perks for members.
11. Download content popup
Offer downloadable content, like whitepapers, eBooks, or guides, through a popup. In exchange, you can ask for contact details like email addresses to build your email list.
12. Holiday/event promotion popup
Make your seasonal sales and events stand out with a special holiday or event-themed popup. This pop-up ad template can promote discounts, events, or products related to holidays like Christmas, Black Friday, or special company milestones.
Launching your first Claspo popup takes just minutes. No developers, no third-party tools. Here’s how easy it is:
That’s it. No tech skills, no delays. Just results.
Popups can be powerful tools — but only when they play nicely with your site’s layout and flow. A web page widget can seamlessly integrate with your website design, ensuring that your pop-ups don’t disrupt the user experience. By choosing the right widget, you can ensure your pop-ups are both functional and visually appealing, enhancing the overall interaction with your visitors. The last thing you want is a widget that covers your navigation bar, clashes with your colors, or distracts from the user journey. That’s why Claspo’s popup templates are built for seamless website integration, no matter your structure or platform. Here’s how to make sure your popup fits in.
Respect your layout type
Running a single-page site? A sticky bar or bottom corner floating box might be your best bet. Got a multi-product catalog? Use scroll-based or exit-intent popups on specific product pages — without disturbing the whole experience. Choose the right layout for your content:
Match the visual style
A popup should look like part of your site, not a random add-on. Use your brand fonts, colors, and button styles. Choose popup templates with layouts that mirror your website’s design — sharp edges for clean modern sites, rounded corners for softer aesthetics, etc. Keep image style consistent — if your site uses product cutouts or soft lifestyle photography, reflect that in your popups too.
Still wondering why you should use Claspo free popup templates? Here’s what makes them stand out:
No need to code or design from scratch. Claspo website pop-up templates give you a done-for-you structure so you can go live in minutes — not hours.
Change any element — text, visuals, layout, buttons, spacing, and triggers — all within a clean, intuitive interface.
Claspo templates are built to stop the scroll and spark action. Add product images, countdown timers, videos, and animations to drive clicks and conversions.
From newsletter signups and discount promos to event reminders or surveys — our templates support every use case across industries and audiences.
All Claspo popups work seamlessly across devices, so you never lose conversions due to poor mobile experiences.
Claspo was built to be flexible — so whether you’re running a sleek Shopify store, managing a WordPress blog, or building landing pages in Wix, you’re covered. For WordPress users looking for a simpler solution, you can even create a WordPress popup without plugin, giving you full control over your pop-up design and functionality without the need for additional software. This allows for a more streamlined approach to adding pop-ups while maintaining a lightweight site.Our popups integrate smoothly with just about any platform that lets you paste a code snippet.
Browse Claspo’s ever-expanding library of free popup templates, each designed to suit different marketing goals, website types, and industries. Whether you’re running an ecommerce store, building a SaaS landing page, managing a WordPress blog, or launching a portfolio site, you’ll find responsive templates that match your layout and style. With built-in analytics, A/B testing, and integrations for popular tools like Mailchimp and Google Analytics, Claspo helps you turn casual visitors into engaged users — and do it all without slowing down your site or disrupting your design flow.